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Springer Customer Satisfaction Evaluation: Methods for Measuring and Implementing Service Quality: 139 (International Series in Operations Research & Management Science, 139)

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Description

This important new work provides a comprehensive discussion of the customer satisfaction evaluation problem. It presents an overview of the existing methodologies as well as the development and implementation of an original multicriteria method dubbed MUSA.

Product Specifications

Format
Paperback
Domain
Amazon UK
Release Date
25 February 2012
Listed Since
08 March 2012

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