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Scarecrow Press The Rise of Advertising in the United States: A History of Innovation to 1960

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£56.35 £34.55 £39.30 £44.06 £48.82 £53.58 £58.33 23 May 2024 27 October 2024 03 April 2025 07 September 2025 12 February 2026

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Description

In The Rise of Advertising in the United States: A History of Innovation to 1960, Edd Applegate traces how the explosion of newspapers in the American colonies laid the groundwork for the first advertising agents, leading to America’s first class of professional marketers.

Key Features

Used Book in Good Condition

Product Specifications

Format
Hardcover
Domain
Amazon UK
Release Date
17 August 2012
Listed Since
01 February 2012

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