Cengage Learning Advertising Campaign Strategy: A Guide to Marketing Communication Plans

Creative Strategy in Advertising

Cengage Learning

Absolute Essentials of Advertising (Absolute Essentials of Business and Economics)

Routledge

Advertising

South-Western

Principles of Advertising: A Global Perspective, Second Edition

Routledge

Advertising and Promotional Culture: Case Histories

Red Globe Press

The Practice of Advertising

Routledge

The Handbook of International Advertising Research (Handbooks in Communication and Media)

Wiley-Blackwell

The Marketing Casebook: Cases and Concepts

Cengage Learning EMEA

Research Methods and Techniques in Public Relations and Advertising

Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften

Advertising Explained (Routledge Library Editions: Advertising)

Routledge

Werbung, Mode und Design

VS Verlag für Sozialwissenschaften

Strategic Communication: Public relations at work

Routledge

Vergleichende Werbung: Theoretischer Bezugsrahmen und empirische Untersuchung zur Werbewirkung (Forschungsgruppe Konsum und Verhalten)

Springer

Social and Environmental Issues in Advertising

Routledge

The Economics of Advertising: 12 (Routledge Library Editions: Advertising)

Routledge

Marketing Cases from Emerging Markets

Springer

Advertising Myths: The Strange Half-Lives of Images and Commodities (International Library of Sociology)

Routledge

Marketing Communications: Objectives, Strategy, Tactics

Sage Publications

The Art & Science of Marketing: Marketing for Marketing Managers

Oxford University Press

Marketing Management: European Edition

PEARSON EDUCATION

Success in marketing: Make the sale with 30% off marketing costs

Graphis Advertising Annual 2022: Graphis Design Annual 2022

Regulating Online Behavioural Advertising Through Data Protection Law (Elgar Law, Technology and Society series)

Edward Elgar Publishing

Marketing Communications

Sage Publications