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Routledge Advertising Campaign Design: Just the Essentials - Routledge
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Most common price: £170 (53 days, 100.0%)
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Description
Key Features
Routledge's step-by-step methodology simplifies the complex creative process of designing integrated marketing communications campaigns.
The book breaks down advertising campaign design into individual topics, making it easier to locate and study specific concepts.
Ideal reference resource for both students and professors who need practical guidance on campaign strategy and execution.
Focuses on essentials only, eliminating unnecessary complexity and concentrating on core principles of successful advertising.
Serves as a valuable educational tool for developing professional skills in advertising and commercial graphic design.
Product Specifications
- Brand
- Routledge
- Format
- hardcover
- ASIN
- 0765625520
- Domain
- Amazon UK
- Release Date
- 15 August 2011
- Listed Since
- 31 January 2011
Barcode
No barcode data available
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