A History of Advertising: The First 300,000 Years - Image 1

£100.17

Rowman & Littlefield Publishers A History of Advertising: The First 300,000 Years

Name: A History of Advertising: The First 300,000 Years
Brand: Rowman & Littlefield Publishers
Price: 100.17 GBP
Availability: InStock

Business & Economic History

Price data last checked 17 day(s) ago - will refresh soon

View at Amazon

We'll watch every seller, every day. One email when your price arrives.

It has never been this cheap. We have no record of a lower price.

£100 today · cheaper than every other day in the last 3 months

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↓ Price chart
when this has been cheap or pricey

↓ Forecast
where the price is heading next

↓ Statistics
all-time high & low, recent range

↑ Price alert
name your number, we'll email you

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 74 days · 74 data points (no recent data)

Historical

Generating forecast…

Price Distribution

Price distribution over 74 days • 2 price levels

Days at Price

Current Price

Price Analysis

Most common price: £101 (47 days, 63.5%)

Price range: £100 - £101

Price levels: 2 different prices over 74 days

Description

Advertising has always been a uniquely influential social force. It affects what we buy, what we believe, who we elect, and so much more. We tend to know histories of other massive social forces, but even people working in advertising often have a tenuous grasp of their field's background. This book slices advertising's history into a smörgåsbord of specific topics like advertising to children, political advertising, people's names as advertisements, 3D advertising, programmatic buying, and so much more, offering a synopsis of how each developed and the role it played in this discipline. In doing so, many firsts are identified, such as the first full-page color magazine advertisement, and the first point-of-purchase advertisement. This book also reaches back farther in search of the earliest advertisements, and it tells the story of the variety of techniques used by our ancestors to promote their products and ideas. Part textbook, part reference, the book is an advertising museum in portable form suitable for all levels of students, scholars, and arm-chair enthusiasts.

Product Specifications

Brand: Rowman & Littlefield Publishers
Format: hardcover
ASIN: 1538141213
Category: Books > Subjects > Business, Finance & Law > Biographies & Histories > Business & Economic History
Domain: Amazon UK
Release Date: 15 May 2022
Listed Since: 28 August 2021

Barcode

No barcode data available

Rowman & Littlefield Publishers A History of Advertising: The First 300,000 Years

It has never been this cheap. We have no record of a lower price.

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

Concise Encyclopedia of Advertising

Advertising and Psychology (RLE Advertising): 1 (Routledge Library Editions: Advertising)

Advertising vol 4

Fundamentals of Advertising

Advertising vol 1

Advertising and Integrated Brand Promotion (with CourseMate with Ad Age Printed Access Card)

Advertising in America: A Reference Handbook (Contemporary World Issues)

Advertising and Promotional Culture: Case Histories

Advertising: Developments & Issues in the Digital Age - Book

Routledge - The Advertising and Consumer Culture Reader

The Advertising and Consumer Culture Reader

Advertising Management: Concepts, Theories, Research and Trends

Advertising, Society, and Consumer Culture

Advertising, Society, and Consumer Culture

Advertising Management in a Digital Environment: Text and Cases

The Psychology of Advertising

Advertising Research: Theory and Practice

Advertising, the Media and Globalisation: A World in Motion

Explorations in Critical Studies of Advertising (Routledge Research in Cultural and Media Studies)

Advertising in New Formats and Media: Current Research and Implications for Marketers

Introduction to Advertising: Understanding and Managing the Advertising Process

The Global Advertising Regulation Handbook

Online Advertising and Promotion: Modern Technologies for Marketing (Advances in Marketing, Customer Relationship Management, and E-Services)

Advertising: A Cultural Economy (Culture, Representation and Identity series)