Review of Marketing Research: Volume 4 - Image 1

£38.06

Routledge Review of Marketing Research: Volume 4

Name: Review of Marketing Research: Volume 4
Brand: Routledge
Price: 47.26 GBP
Availability: InStock

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Description

First Published in 2017. Review of Marketing Research, now in its fifth volume, is a fairly recent publication covering the important areas of marketing research with a more comprehensive state-of-the-art orientation. The chapters in this publication review the literature in a particular area, offer a critical commentary, develop an innovative framework, and discuss future developments, as well as present specific empirical studies. The first five volumes have featured some of the top researchers and scholars in our discipline who have reviewed an array of important topics.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 0765620928
Category: Books > Subjects > Business, Finance & Law > Economics > Labour
Domain: Amazon UK
Release Date: 01 January 2008
Listed Since: 02 April 2007

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Routledge Review of Marketing Research: Volume 4

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