The Essentials of Marketing Research - Image 1

£163.22

Routledge The Essentials of Marketing Research

Name: The Essentials of Marketing Research
Brand: Routledge
Price: 163.22 GBP
Availability: InStock

Interviews

This is the most expensive it has ever been. Walk away.

£163 today · previous high £163 · all-time low £163

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↓ Price chart
when this has been cheap or pricey

↓ Forecast
where the price is heading next

↓ Statistics
all-time high & low, recent range

↑ Price alert
name your number, we'll email you

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 67 days · 67 data points (no recent data)

Historical

Generating forecast…

Price Distribution

Price distribution over 67 days • 1 price levels

Days at Price

Price Analysis

Most common price: £163 (67 days, 100.0%)

Price range: £163 - £163

Price levels: 1 different prices over 67 days

Description

Identifying and assessing the ways in which changes in the marketing mix affect consumer behavior is key to a successful marketing strategy. The Essentials of Marketing Research guides the student in designing, conducting and interpreting marketing research. This comprehensive textbook covers the full range of topics, including: Secondary research and data mining Internet marketing research Qualitative and exploratory research Statistical analysis Marketing research ethics With learning objectives at the beginning of each chapter, a host of cases and a comprehensive companion website, this book offers a range of tools to help students develop and test their research and analytical skills.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 041589929X
Category: Books > Subjects > Business, Finance & Law > Careers > Interviews
Domain: Amazon UK
Release Date: 18 October 2012
Listed Since: 24 May 2011

Barcode

No barcode data available

Routledge The Essentials of Marketing Research

This is the most expensive it has ever been. Walk away.

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

The Essentials of Marketing Research

Essentials of Marketing Research

Essentials of Marketing Research

Essential of Marketing Research

Essentials of Marketing Research, Global Edition

Marketing Research: Approaches, Methods and Applications in Europe

Marketing Research for Managers

Basic Marketing Research, 8e, International Edition - Book

Basic Marketing Research: Customer Insights and Managerial Action

Marketing Research: United States Edition

Basic Marketing Research: United States Edition

Marketing Research

Marketing Research: An Applied Orientation, Global Edition

Review of Marketing Research: Volume 1

Routledge Review of Marketing Research: Volume 5 - Book

Marketing Research: Planning, Process, Practice

Review of Marketing Research: Volume 4

Marketing Research (Critical Perspectives on Business and Management)

Marketing Research: Delivering Customer Insight

Exploring Marketing Research (with Qualtrics Printed Access Card)

Marketing Research: Applied Insight, 6th Edition

Routledge Review of Marketing Research: Volume 6 and 10

Review of Marketing Research: 10

Review of Marketing Research: Volume 2