£95.99

Prentice Hall Basic Marketing Research: United States Edition

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Description

For undergraduate marketing research and marketing data analysis courses. Providing a hands-on approach to marketing research, this book fills the need for a marketing research text that presents concepts simply, illustrates them vividly, and applies them in real life marketing situations.

Product Specifications

Format
Hardcover
Domain
Amazon UK
Release Date
29 March 2005
Listed Since
06 February 2007

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