Review of Marketing Research: Volume 3 - Image 1

£102.20

Routledge Review of Marketing Research: Volume 3

Name: Review of Marketing Research: Volume 3
Brand: Routledge
Price: 102.2 GBP
Availability: InStock

Economic Policy & Development

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Description

This book provides current, comprehensive, state-of-the-art articles in review of marketing research. It focuses on customer relationship management, customer asset management, and customer portfolio management. The book describes how companies can effectively cultivate customer relationships.

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Used Book in Good Condition

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 0765613069
Category: Books > Subjects > Business, Finance & Law > Economics > Economic Policy & Development
Domain: Amazon UK
Release Date: 01 February 2007
Listed Since: 15 February 2007

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Routledge Review of Marketing Research: Volume 3

This is the most expensive it has ever been. Walk away.

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Description

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