£101.00

Routledge Review of Marketing Research: Volume 3

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£101.00 £69.73 £76.55 £83.37 £90.20 £97.02 £103.84 28 January 2026 01 February 2026 06 February 2026 11 February 2026 16 February 2026

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Description
This book provides current, comprehensive, state-of-the-art articles in review of marketing research. It focuses on customer relationship management, customer asset management, and customer portfolio management. The book describes how companies can effectively cultivate customer relationships.

Key Features

Used Book in Good Condition

Product Specifications
Brand
Routledge
Format
hardcover
ASIN
0765613069
Category
Books > Subjects > Business, Finance & Law > Economics > Economic Policy & Development
Domain
Amazon UK
Release Date
01 February 2007
Listed Since
15 February 2007

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No barcode data available

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