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MACMILLAN Visualizing Marketing: From Abstract to Intuitive - Macmillan

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Description

Expand your understanding of marketing theory with Visualizing Marketing: From Abstract to Intuitive. Part of the Palgrave Studies in Marketing, Organizations and Society series, this book offers a unique perspective on the subject. It moves beyond traditional frameworks to explore how marketing concepts can be understood through a more intuitive lens. This publication from Macmillan is designed for those interested in the intersection of marketing, organizational structures, and societal impacts. Whether you are a student, researcher, or professional in the business and e-business sectors, this text provides a specialized look at how visual and intuitive processes shape the field. It serves as a valuable addition to any academic or professional library focused on business, finance, and law.

Key Features

Part of the Palgrave Studies in Marketing, Organizations and Society series for academic depth.

Published by Macmillan, a trusted name in professional and educational literature.

Explores the transition from abstract marketing theories to intuitive applications.

Relevant for readers studying e-commerce, e-business, and modern marketing trends.

Provides a specialized academic perspective on how marketing relates to society and organizations.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
23 March 2024
Listed Since
24 February 2024

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