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South-Western Consumer Behavior 7E Mindtap Course List

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£43.31 £41.12 £41.60 £42.08 £42.55 £43.03 £43.51 23 July 2026 01 August 2026 10 August 2026 19 August 2026 29 August 2026
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Price distribution over 38 days • 3 price levels

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5 days · current 30 days 3 days 0 8 15 23 30 £41 £42 £43 Days at Price

Price Analysis

Most common price: £42 (30 days, 78.9%)

Price range: £41 - £43

Price levels: 3 different prices over 38 days

Description

Master the fundamentals of consumer behavior with the South-Western 7th edition. This Mindtap course list provides a strong foundation by drawing key concepts from marketing, psychology, sociology, and anthropology. Designed for today's global business environment, this edition offers a practical focus on real-world applications and current business practices. Students examine the latest research, including social media influences, increased consumer power, and emerging neuroscience findings. The curriculum also covers important controversies in consumer decision-making, such as the impact of money, goals, emotions, health, and sustainability. This resource helps learners understand the complex drivers behind modern consumer choices.

Key Features

South-Western Consumer Behavior 7E Mindtap Course List provides a practical focus on real-world applications for global business.

This edition integrates key concepts from marketing, psychology, sociology, and anthropology for a well-rounded foundation.

Learn about current business practices including social media influences and increased consumer power.

Explore emerging neuroscience findings and their impact on modern consumer decision-making.

Study important consumer controversies involving money, emotions, materialism, and sustainability.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
01 January 2017
Listed Since
13 July 2016

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