£63.47

Cengage Learning Marketing Concepts and Strategies

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Last 56 days · 56 data points (no recent data)

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£63.47 £58.41 £59.51 £60.62 £61.72 £62.83 £63.93 25 April 2026 08 May 2026 22 May 2026 05 June 2026 19 June 2026

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11 days 32 days 11 days 2 days · current 0 8 16 24 32 £59 £60 £62 £63 Days at Price

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Most common price: £60 (32 days, 57.1%)

Price range: £59 - £63

Price levels: 4 different prices over 56 days

Description

The ninth edition of Marketing Concepts and Strategies has been fully updated to reflect the latest marketing themes, together with the authors' real-life practitioner expertise. The marketing world has gone digital as consumers rely on social media; new operational regulations abound on data compliance and privacy. Marketing has become more aligned to ethical, responsible and sustainability issues; the discipline has become more critical and reflective, and the pandemic has changed business strategies worldwide.

Key Features

New Store Stock

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
20 January 2023
Listed Since
10 August 2022

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