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Cengage Learning Marketing Foundations and Functions

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Description

Marketing Foundations and Functions is designed to follow the recommendations set forth in the competency-based National Marketing Curriculum. This is the ideal, complete educational package for a course which stresses marketing principles and skills from the stand-point of the career marketer. This four-color, hardbound text comes with a highly functional Teacher's Edition with valuable marginal suggestions to help make the course entertaining and interactive.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
01 January 1980
Listed Since
10 December 2006

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