£81.68

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£82 today · usual range £41–£82 · best ever £41

Cengage Learning Exploring Marketing Research (with Qualtrics Printed Access Card)

Amazon

Price History & Forecast

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Last 64 days · 64 data points (no recent data)

Historical
Generating forecast…
£81.72 £37.03 £46.78 £56.53 £66.28 £76.03 £85.78 25 July 2026 09 August 2026 25 August 2026 10 September 2026 26 September 2026
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Price Distribution

Price distribution over 64 days • 5 price levels

Days at Price
Current Price
5 days 1 day 6 days 11 days 41 days · current 0 10 21 31 41 £41 £42 £68 £76 £82 Days at Price

Price Analysis

Most common price: £82 (41 days, 64.1%)

Price range: £41 - £82

Price levels: 5 different prices over 64 days

Description
EXPLORING MARKETING RESEARCH, 11E, provides a thorough guide to the design, execution, analysis, and reporting of marketing research to support effective business decisions. The text prepares students to approach marketing research from a management perspective rather than as hands-on practitioners, providing valuable business context while introducing both traditional research methods, such as designing questionnaires, and the latest technological advances, including current data collection devices, data analysis tools, practical approaches to data analytics, and the impact of social media and artifactual online data. In addition to updates based on recent trends and technology, the new 11th Edition features an increased emphasis on ethical and international issues, reflecting their growing importance in modern marketing research.

Product Specifications
Brand
Cengage Learning
Format
hardcover
ASIN
1305263529
Category
Books > Subjects > Business, Finance & Law > E-Commerce
Domain
Amazon UK
Release Date
03 May 2015
Listed Since
22 August 2014

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