£66.20

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£66 today · previous high £66 · all-time low £61

PEARSON EDUCATION Marketing Management: Pearson New International Edition

Amazon

Price History & Forecast

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Last 56 days · 56 data points (no recent data)

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£66.20 £60.36 £61.63 £62.91 £64.18 £65.46 £66.73 25 July 2026 07 August 2026 21 August 2026 04 September 2026 18 September 2026
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Price distribution over 56 days • 2 price levels

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55 days 1 day · current 0 14 28 41 55 £61 £66 Days at Price

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Most common price: £61 (55 days, 98.2%)

Price range: £61 - £66

Price levels: 2 different prices over 56 days

Description

For undergraduate and graduate Marketing Management courses. Go beyond the basic concepts with a strategic focus and integration of IT and global perspectives. Marketing Management reflects the dynamic environment inhabited by today's marketers, helping readers understand this increasingly global marketplace and the impact of technology on making strategic marketing decisions. Its modern, strategy-based approach covers critical, fundamental topics required for professional success. The fourth edition features Ravi Dahr of Yale University―one of the world’s leading scholars in behavioral decision-making―as a new coauthor.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
23 July 2013
Listed Since
25 June 2013

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