£99.99

Springer Rethinking Place Branding: Comprehensive Brand Development for Cities and Regions

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£100 today · all-time low £96 (Jul 2024) · usually the usual

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£112.65 £94.80 £98.69 £102.59 £106.48 £110.38 £114.27 09 June 2024 31 October 2024 25 March 2025 16 August 2025 08 January 2026

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38 days 228 days · current 177 days 53 days 19 days 64 days 0 57 114 171 228 £97 £100 £106 £107 £112 £113 Days at Price

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Most common price: £100 (228 days, 39.4%)

Price range: £97 - £113

Price levels: 6 different prices over 579 days

Description

As Place Branding has become a widely established but contested practice, there is a dire need to rethink its theoretical foundations and its contribution to development and to re-assert its future. This important new book advances understanding of place branding through its holistic, critical and evidence-based approach. Contributions by world-leading specialists explore a series of crucially significant issues and demonstrate how place branding will contribute more to cultural, economic and social development in the future. The theoretical analysis and illustrative practical examples in combination with the accessible style make the book an indispensable reading for anyone involved in the field.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
08 December 2014
Listed Since
12 September 2014

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