CRC Press A Practical Guide to CRM: Building More Profitable Customer Relationships

Customer Relationship Management: A Global Perspective

Routledge

Statistical Methods in Customer Relationship Management

Wiley

Kosten senken mit CRM: Strategien, Methoden und Kennzahlen

Gabler Verlag

eCRM – Kundenbindung im Internet durch den Einsatz von Empfehlungssystemen: Analyse der kundenseitigen Wirkungen von Personalisierungsmethoden anhand des von Amazon eingesetzten Empfehlungssystems

Igel Verlag

Crm-Einführung im Mittelstand: Ein Handbuch für die Praxis

Igel Verlag

Microsoft Dynamics CRM 2011 Customization & Configuration (MB2-866) Certification Guide

Packt Publishing

Online community portals for enhanced Customer Relationship Management: Getting Return on Investment through Return on Relationships

LAP Lambert Academic Publishing

Die Auswahl und Implementierung eines Customer-Relationship-Management-Systems (CRM-Systems) in KMU anhand eines praktischen Beispiels

diplom.de

Customer Relationship Management (CRM) Software in Germany: A Strategic Reference, 2006

O impacto do ERP & CRM no contexto das vendas: Uma análise quantitativa para estudar o impacto do ERP e do CRM nas vendas. Estudo de caso: Cirin Pharmaceuticals (Pvt.) Ltd

Harnessing value-added benefits as a customer retention strategy in a selected company within the financial services industry in KwaZulu-Natal

GRIN Verlag

Social Customer Relationship Management: Fundamentals, Applications, Technologies (Management for Professionals)

Springer

Selling Today: Creating Customer Value and ACT! CRM Software Pkg: International Edition

PEARSON EDUCATION

Customer Relationship Management in the Digital Age

Routledge

Relationship Marketing in the Digital Age (Routledge Studies in Marketing)

Routledge

Strategic Marketing: In the Customer Driven Organization

Wiley

Practical Customer Success Management: A Best Practice Framework for Rapid Generation of Customer Success

CRC Press

The Practical Marketing Workbook: Over 250 exercises for teaching marketing Ideal for flipped classrooms

Relationship Marketing: Standortbestimmung und Perspektiven

Springer

Der Kundenwert als zentrale Größe im wertorientierten Vertriebscontrolling. Stand der Umsetzung und Ausprägung bei Unternehmen in B2B-Märkten

GRIN Verlag

How Loyalty Effect Consumer Credit Risk?: A Relationship Model of Loyalty, Delinquency and Profitability in Personal Loan Portfolio

LAP Lambert Academic Publishing

Kundenorientierte Unternehmensführung: Kundenorientierung - Kundenzufriedenheit - Kundenbindung

Gabler Verlag

How To Build Relationships in the Music Industry: A Guide for Musicians (Music Pro Guides)

Rowman & Littlefield Publishers

Relationship Marketing

Springer