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£60.67
About as cheap as it gets — within 5% of the all-time low it hit 2 months ago.
£61 today · all-time low £61 (Aug 2026) · usually the usual
PEARSON EDUCATION Pearson Marketing: Real People, Real Choices, Global Edition
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Price distribution over 32 days • 2 price levels
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Most common price: £61 (30 days, 93.8%)
Price range: £61 - £63
Price levels: 2 different prices over 32 days
Description
Key Features
This Pearson Education text provides a unique perspective by focusing on how real people make marketing decisions at leading companies.
The 11th Edition includes updated information, new examples, and assessment tools to support undergraduate marketing students.
Students learn to apply marketing concepts to real-world situations to understand their direct impact on a company.
The curriculum covers core marketing essentials such as value, analytics, and metrics for a well-rounded education.
This Global Edition is specifically designed for use in undergraduate principles of marketing courses.
Product Specifications
- Brand
- PEARSON EDUCATION
- Format
- paperback
- ASIN
- 1292434384
- Domain
- Amazon UK
- Release Date
- 21 April 2022
- Listed Since
- 01 November 2021
Barcode
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