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PEARSON EDUCATION Marketing Real People Real Choices - Pearson eText Access Card
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Description
Key Features
Includes MyMarketingLab access with interactive assignments and real-time feedback for enhanced learning.
Pearson eText provides digital textbook access with searchable content and customisable study tools.
Features real-world marketing cases and examples showing how actual companies make strategic choices.
Requires CourseID from your instructor to activate registration and access course-specific materials.
Access code is non-transferable between institutions and may vary by school customisation.
Product Specifications
- Brand
- PEARSON EDUCATION
- Format
- paperback
- ASIN
- 0132577534
- Category
- Books > Subjects > Business, Finance & Law > Sales & Marketing > Brands & Corporate Identity
- Domain
- Amazon UK
- Release Date
- 06 June 2011
- Listed Since
- 05 July 2012
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