£194.75

Routledge Critical Marketing

Name: Critical Marketing
Brand: Routledge
Price: 194.75 GBP
Availability: InStock

Economics

Pricier than usual. £10 more than the 30-day average — we'd wait.

£195 today · 30-day average £185 · all-time low £185

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↓ Price chart
when this has been cheap or pricey

↓ Forecast
where the price is heading next

↓ Statistics
all-time high & low, recent range

↑ Price alert
name your number, we'll email you

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 77 days · 77 data points (no recent data)

Historical

Generating forecast…

Price Distribution

Price distribution over 77 days • 3 price levels

Days at Price

Current Price

Price Analysis

Most common price: £185 (46 days, 59.7%)

Price range: £185 - £205

Price levels: 3 different prices over 77 days

Description

Marketing is still widely perceived as simply the creator of wants and needs through selling and advertising and marketing theory has been criticized for not taking a more critical approach to the subject. This is because most conventional marketing thinking takes a broadly managerial perspective without reflecting on the wider societal implications of the effects of marketing activities.In response this important new book is the first text designed to raise awareness of the critical, ethical, social and methodological issues facing contemporary marketing. Uniquely it provides: The latest knowledge based on a series of major seminars in the field The insights of a leading team of international contributors with an interdisciplinary perspective. A clear map of the domain of critical marketing A rigorous analysis of the implications for future thinking and research. For faculty and upper level students and practitioners in Marketing, and those in the related areas of cultural studies and media Critical Marketing will be a major addition to the literature and the development of the subject.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 1138441198
Category: Books > Subjects > Business, Finance & Law > Economics
Domain: Amazon UK
Release Date: 20 November 2017
Listed Since: 26 July 2017

Barcode

No barcode data available

Routledge Critical Marketing

Pricier than usual. £10 more than the 30-day average — we'd wait.

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

Critical Marketing: Defining the Field

Critical Marketing: Issues in Contemporary Marketing

Marketing: A Critical Introduction

Sage Publications Rethinking Marketing - Critical Marketing Text

Essentials Of Modern Marketing: Italy Edition

Essentials of Marketing

Strategic Marketing Planning and Control: Plannning and Control

Marketing in the 21st Century: Concepts, Challenges and Imperatives (Routledge Revivals)

Principles of Marketing

Essentials of Modern Marketing: Inaugural Pakistan Edition

Marketing: Einführung in die Absatzpolitik

Expanding Disciplinary Space: On the Potential of Critical Marketing (Key Issues in Marketing Management)

The Art & Science of Marketing: Marketing for Marketing Managers

Marketing Skills in Practice: Developing a Successful Marketing Career

Marketing Your Business: A Guide to Developing a Strategic Marketing Plan

Marketing, Rhetoric and Control: The Magical Foundations of Marketing Theory (Routledge Studies in Marketing)

Marketing Management: European Edition

Marketing: Einführung in die Absatzpolitik (Betriebswirtschaftliches Grundstudium)

Evaluating the Gaps and Intersections Between Marketing Education and the Marketing Profession (Advances in Marketing, Customer Relationship Management, and E-Services (AMCRMES))