£127.62

Routledge The Economic Implications of Advertising (RLE Advertising) (Routledge Library Editions: Advertising)

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Description
Is advertising a factor that contributes to rising costs and prices? This study, commissioned to answer just that question by the Institute of Canadian Advertising, examines the effect of advertising on the Canadian economy, on business, the consumer, costs and prices, productivity, competition, employment, social welfare and economic growth. The Economic Implications of Advertising provides a valuable insight into a little-studied area of advertising, and will be of great interest to students of the industry everywhere. First published in 1967.

Product Specifications
Brand
Routledge
Format
Hardcover
ASIN
0415818028
Category
Books > Subjects > Biography > Medical, Legal & Social Sciences > Anthropology & Sociology
Domain
Amazon UK
Release Date
21 March 2013
Listed Since
30 August 2012

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No barcode data available

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