£70.99

Parlux Marketing Strategies: New Approaches, New Techniques: 1 (The Best of Long Range Planning, 1)

Price data last checked 94 day(s) ago - refreshing...

View at Amazon

We'll watch every seller, every day. One email when your price arrives.

It has never been this cheap. We have no record of a lower price.

£71 today · cheaper than every other day in the last 24 months

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↓ Price chart
when this has been cheap or pricey
↓ Forecast
where the price is heading next
↓ Statistics
all-time high & low, recent range
↑ Price alert
name your number, we'll email you

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 637 days • 637 data points (No recent data available)

Historical
Generating forecast...
£82.67 £69.82 £72.63 £75.43 £78.23 £81.03 £83.84 23 May 2024 29 October 2024 06 April 2025 12 September 2025 18 February 2026

Price Distribution

Price distribution over 637 days • 2 price levels

Days at Price
Current Price
199 days · current 438 days 0 110 219 329 438 £71 £83 Days at Price

Price Analysis

Most common price: £83 (438 days, 68.8%)

Price range: £71 - £83

Price levels: 2 different prices over 637 days

Description

Marketing is continually having to adopt new approaches and techniques to respond to a changing business environment that is characterised by increasing consumer sophistication, deregulation, time-based competition, and lack of market growth. Such adaptive techniques have led to marked change in marketing practices over the years. This selection of papers from "Long Range Planning - The International Journal of Strategic Management" reflects the key contemporary issues and developments in marketing strategy that face organisations as they approach the next century. What emerges is a holistic view of the full range of changes that are taking place in marketing that both demonstrates the current state of marketing technique and provides a glimpse of where marketing is heading in the future.

Product Specifications

Brand
Parlux
Format
hardcover
Domain
Amazon UK
Release Date
25 August 1995
Listed Since
18 October 2006

Barcode

No barcode data available

Similar Products You Might Like

Routledge Strategic Marketing Planning - Business Text
97% match

Routledge Strategic Marketing Planning - Business Text

Routledge

£174.80 26 Feb 2026
Strategic Marketing Planning
97% match

Strategic Marketing Planning

Routledge

£53.80 09 Jan 2026
Global Perspectives on Contemporary Marketing Education (Advances in Marketing, Customer Relationship Management, and E-Services)
96% match

Global Perspectives on Contemporary Marketing Education (Advances in Marketing, Customer Relationship Management, and E-Services)

Parlux

£160.12 24 Feb 2026
Marketing Planning Guide
96% match

Marketing Planning Guide

Routledge

£145.00 09 Mar 2026
Marketing Planning: Where Strategy Meets Action
96% match

Marketing Planning: Where Strategy Meets Action

PEARSON EDUCATION

£87.85 23 Jan 2026
Marketing Management: European Edition
96% match

Marketing Management: European Edition

PEARSON EDUCATION

£63.16 14 Apr 2026
Marketing Management and Strategy
96% match

Marketing Management and Strategy

£54.39 12 Jan 2026
Marketing: Critical Perspectives on Business and Management
96% match

Marketing: Critical Perspectives on Business and Management

Routledge

£1,181.99 24 Jan 2026
How to Write a Successful Marketing Plan
96% match

How to Write a Successful Marketing Plan

Brand: Natl Textbook Co Trade

£57.99 05 Mar 2026
Marketing: Einführung in die Absatzpolitik
96% match

Marketing: Einführung in die Absatzpolitik

Gabler Verlag

£45.99 07 Mar 2026
Marketing: Real People, Real Decisions
96% match

Marketing: Real People, Real Decisions

£59.03 12 Jan 2026
Marketing Your Business: A Guide to Developing a Strategic Marketing Plan
96% match

Marketing Your Business: A Guide to Developing a Strategic Marketing Plan

Routledge

£116.87 10 Mar 2026
New Perspectives on International Marketing
96% match

New Perspectives on International Marketing

Routledge

£47.00 15 Apr 2026
Marketing in the 21st Century: Concepts, Challenges and Imperatives (Routledge Revivals)
96% match

Marketing in the 21st Century: Concepts, Challenges and Imperatives (Routledge Revivals)

Routledge

£41.99 04 Apr 2026
Marketing in Perspective (RLE Marketing): Volume 21 (Routledge Library Editions: Marketing)
96% match

Marketing in Perspective (RLE Marketing): Volume 21 (Routledge Library Editions: Marketing)

Routledge

£115.00 28 Mar 2026
Advanced Marketing Management: Principles, Skills and Tools
96% match

Advanced Marketing Management: Principles, Skills and Tools

Kogan Page

£38.48 17 Feb 2026
Strategic Marketing: Plannning and Control
96% match

Strategic Marketing: Plannning and Control

Routledge

£189.20 25 Feb 2026
Strategic Marketing Planning: A Step-by-Step Approach
96% match

Strategic Marketing Planning: A Step-by-Step Approach

Routledge

£44.05 18 Feb 2026
Marketing Management: An International Perspective: Case Studies (International Marketing Series)
96% match

Marketing Management: An International Perspective: Case Studies (International Marketing Series)

Red Globe Press

£29.40 07 Mar 2026
Strategic Marketing Management: Planning, implementation and control
96% match

Strategic Marketing Management: Planning, implementation and control

Routledge

£179.40 12 Jan 2026
Essentials Of Modern Marketing: Italy Edition
96% match

Essentials Of Modern Marketing: Italy Edition

£50.74 12 Apr 2026
Marketing Strategies, Tactics, and Techniques: A Handbook for Practitioners
96% match

Marketing Strategies, Tactics, and Techniques: A Handbook for Practitioners

Bloomsbury Academic

£65.17 24 Feb 2026
Marketing Management
96% match

Marketing Management

PEARSON EDUCATION

£63.02 26 Jan 2026
Marketing: Einführung in die Absatzpolitik (Betriebswirtschaftliches Grundstudium)
96% match

Marketing: Einführung in die Absatzpolitik (Betriebswirtschaftliches Grundstudium)

Gabler Verlag

£64.91 23 Feb 2026