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£28.80
Wiley Global Consumer Behavior - International Business Book
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£29 today · usual range £27–£30 · best ever £27
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Last 85 days · 85 data points (no recent data)
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Price distribution over 85 days • 3 price levels
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Most common price: £29 (39 days, 45.9%)
Price range: £27 - £30
Price levels: 3 different prices over 85 days
Description
Key Features
Provides a multidisciplinary perspective on international consumer behavior to move beyond single functional viewpoints.
Analyzes the impact of globalization on culture, economics, marketing, and social issues at both local and global scales.
Examines how the new technology sector is being transformed by global industry forces.
Explores the emergence of new consumer types resulting from global shifts and industry changes.
Offers insights into the role of globalization within an evolving global landscape.
Product Specifications
- Brand
- Wiley
- Format
- hardcover
- ASIN
- 1905209630
- Domain
- Amazon UK
- Release Date
- 08 March 2007
- Listed Since
- 12 February 2007
Barcode
No barcode data available
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