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Sales Management: Shaping Future Sales Leaders - 3rd Ed.

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£174.00 £140.15 £147.54 £154.92 £162.31 £169.69 £177.08 28 July 2026 01 August 2026 06 August 2026 10 August 2026 15 August 2026
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Price range: £143 - £174

Price levels: 3 different prices over 19 days

Description

Master the practical application of sales management with this 3rd edition textbook. This resource focuses on how sales management is executed in real-world settings. It provides contemporary materials through end-of-chapter questions, role plays, caselets, and cases to help students apply theory to practice. Designed for versatility, the instructor materials support various teaching modes including face-to-face, online, and hybrid models. The content offers an overview of the sales function and its connection to a firm's overall strategy. Readers will also explore industry priorities such as lead generation and cross-functional roles to prepare for modern leadership challenges.

Key Features

This 3rd edition textbook focuses on the practical execution of sales management tasks.

Includes contemporary application exercises such as role plays, caselets, and case studies.

Instructor materials are designed for face-to-face, online, or hybrid teaching models.

Provides a detailed overview of the sales function and its role in overall firm strategy.

Covers essential industry priorities including lead generation and related functions.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
30 December 2021
Listed Since
17 February 2022

Barcode

No barcode data available

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