£146.46

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Sage Publishing Selling & Sales Management: Developing Skills for Success

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£146.57 £146.45 £146.48 £146.50 £146.53 £146.55 £146.58 11 August 2026 24 August 2026 06 September 2026 19 September 2026 03 October 2026
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54 days 0 14 27 41 54 £146 Days at Price

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Description

This comprehensive textbook from Sage Publications equips students with practical selling skills through engaging examples and case studies from leading companies including Amazon, IBM, and Pepsi. The book balances research, theory, and practice to guide learners through selling in today's fast-changing digital landscape. It highlights the emerging importance of storytelling, sales analytics, and automation in competitive markets, whilst offering real-world insights from sales professionals globally. The text includes interactive exercises and role plays that allow students to practise each stage of the selling process, bridging the gap between theoretical knowledge and hands-on application for aspiring sales professionals.

Key Features

Sage Publications textbook features case studies from major corporations including Amazon, IBM, and Pepsi to illustrate real-world selling scenarios.

The book emphasises storytelling, sales analytics, and automation as critical skills for success in modern, technology-driven sales environments.

Interactive exercises and role plays throughout the text enable students to practise and refine their skills at every stage of the selling process.

Contributions from sales professionals across the globe provide authentic insights and perspectives on contemporary sales management practices.

The textbook integrates research, theory, and practical application to prepare students for careers in sales within rapidly evolving digital markets.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
01 November 2021
Listed Since
03 May 2021

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