£156.75

Sage Publications Selling & Sales Management Textbook

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£156.75 £130.73 £136.41 £142.09 £147.76 £153.44 £159.12 14 March 2026 23 March 2026 01 April 2026 10 April 2026 19 April 2026

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Description

Master the art and science of modern sales with Selling & Sales Management: Developing Skills for Success from Sage Publications. This comprehensive textbook provides a balanced approach to learning by combining research, theory, and real-world practice. It is designed to guide students through the complexities of a fast-changing digital age, preparing them for a highly competitive and technological professional landscape. Readers gain access to engaging examples and case studies from global industry leaders such as Amazon, IBM, and Pepsi. The text explores the modern landscape of selling, including the emerging importance of storytelling, sales analytics, and automation. By studying unique insights from sales professionals across the globe, learners can bridge the gap between academic concepts and professional application. This resource is an essential tool for anyone looking to understand the evolving stages of the selling process in today's market.

Key Features

Learn through real-world case studies from major global companies including Amazon, IBM, and Pepsi to see theory in action.

Explore modern sales trends such as the role of storytelling, sales analytics, and automation in a digital world.

Develop practical skills using included exercises and role plays designed to simulate every stage of the selling process.

Gain global perspectives through unique insights provided by sales professionals from around the world.

Balance academic research with practical application to prepare for a high-tech and competitive sales environment.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
01 November 2021
Listed Since
03 May 2021

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