£134.00

Sage Publishing Principles and Practice of Marketing by Jim Blythe

Price data checked 1 day ago

View at Amazon

We'll watch every seller, every day. One email when your price arrives.

It has never been this cheap. We have no record of a lower price.

£134 today · cheaper than every other day in the last 3 months

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↓ Price chart
when this has been cheap or pricey
↓ Forecast
where the price is heading next
↓ Statistics
all-time high & low, recent range
↑ Price alert
name your number, we'll email you

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 90 days · 90 data points

Historical
Generating forecast…
£134.00 £127.30 £129.98 £132.66 £135.34 £138.02 £140.70 08 July 2026 30 July 2026 21 August 2026 12 September 2026 05 October 2026

Price Distribution

Price distribution over 90 days • 1 price levels

Days at Price
90 days 0 23 45 68 90 £134 Days at Price

Price Analysis

Most common price: £134 (90 days, 100.0%)

Price range: £134 - £134

Price levels: 1 different prices over 90 days

Description

Explore the fundamentals of marketing beyond surface-level advertising in this comprehensive guide by Jim Blythe. This used book in good condition covers the full scope of marketing strategy, from product research and innovation through to customer relationship management and after-care service. Whether you are studying business management, preparing for a marketing career, or seeking to understand how organisations create value for customers, this Sage Publications title provides essential insights into brands, corporate identity, and the strategic thinking behind successful marketing campaigns. The book examines both traditional communications and the deeper practices that define modern marketing, making it an accessible resource for students and professionals alike.

Key Features

Jim Blythe's Principles and Practice of Marketing explores core marketing strategies including product research, innovation and customer relationship management.

This used book in good condition offers comprehensive coverage of advertising, communications and brand development published by Sage Publications.

The text addresses how organisations create customer value through integrated marketing practices and after-care service excellence.

Ideal for students of business management, sales and marketing, corporate identity and brand strategy seeking practical marketing knowledge.

Sage Publications' established approach to business education makes this guide suitable for both academic study and professional reference.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
10 December 2013
Listed Since
13 August 2013

Barcode

No barcode data available

Similar Products You Might Like

Principles and Practice of Marketing
99% match

Principles and Practice of Marketing

Sage Publishing

£51.99 25 Sep 2026
Principles of Marketing: A Value-Based Approach
97% match

Principles of Marketing: A Value-Based Approach

Red Globe Press

£39.20 20 Aug 2026
Principles of Marketing
97% match

Principles of Marketing

£88.00 21 Sep 2026
Essentials of Marketing
97% match

Essentials of Marketing

PEARSON EDUCATION

£30.90 26 Sep 2026
Marketing: A Critical Textbook
96% match

Marketing: A Critical Textbook

Sage Publishing

£56.68 18 Aug 2026
Principles of Marketing
96% match

Principles of Marketing

PEARSON EDUCATION

£75.99 23 Aug 2026
Basic Marketing Management - Wiley Textbook
96% match

Basic Marketing Management - Wiley Textbook

Wiley

£101.41 20 Jul 2026
Marketing: A Critical Textbook
96% match

Marketing: A Critical Textbook

Sage Publishing

£137.00 15 Aug 2026
The Art & Science of Marketing: Marketing for Marketing Managers
96% match

The Art & Science of Marketing: Marketing for Marketing Managers

Oxford University Press

£110.00 27 Sep 2026
Marketing Planning Guide
96% match

Marketing Planning Guide

Routledge

£171.99 24 Sep 2026
Marketing: Real People, Real Decisions
96% match

Marketing: Real People, Real Decisions

PEARSON EDUCATION

£56.76 18 Aug 2026
Marketing Research: Planning, Process, Practice
96% match

Marketing Research: Planning, Process, Practice

Sage Publishing

£60.08 12 Sep 2026
Marketing Skills in Practice: Developing a Successful Marketing Career
96% match

Marketing Skills in Practice: Developing a Successful Marketing Career

Routledge

£43.33 11 Sep 2026
Marketing
96% match

Marketing

Oxford University Press

£54.99 13 Aug 2026
Marketing 2016
96% match

Marketing 2016

Cengage Learning

£60.61 13 Sep 2026
Marketing Your Business: A Guide to Developing a Strategic Marketing Plan
96% match

Marketing Your Business: A Guide to Developing a Strategic Marketing Plan

Routledge

£128.71 25 Sep 2026
Marketing Management and Strategy
96% match

Marketing Management and Strategy

PEARSON EDUCATION

£74.99 15 Aug 2026
Loose-leaf Edition Marketing
96% match

Loose-leaf Edition Marketing

McGraw-Hill Education

£101.99 13 Aug 2026
Strategic Marketing: Cases, Concepts and Challenges - Prentice Hall
96% match

Strategic Marketing: Cases, Concepts and Challenges - Prentice Hall

Prentice Hall

£52.60 21 Jul 2026
Principles of Marketing for a Digital Age
96% match

Principles of Marketing for a Digital Age

Sage Publications

£98.41 21 Jul 2026
Marketing: Einführung in die Absatzpolitik (Betriebswirtschaftliches Grundstudium)
96% match

Marketing: Einführung in die Absatzpolitik (Betriebswirtschaftliches Grundstudium)

Gabler Verlag

£64.99 12 Sep 2026
Marketing: Based on First Principles
96% match

Marketing: Based on First Principles

Bloomsbury

£39.75 30 Sep 2026
Frameworks for Market Strategy - European Edition Business
96% match

Frameworks for Market Strategy - European Edition Business

Routledge

£120.21 20 Jul 2026
Fundamentals of Marketing, 4/E
96% match

Fundamentals of Marketing, 4/E

McGraw-Hill Education

£79.99 19 Sep 2026