£151.26

Routledge The Language of Advertising: Written Texts - Routledge Intertext

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£151.26 £135.37 £138.83 £142.30 £145.77 £149.24 £152.70 08 July 2026 30 July 2026 22 August 2026 13 September 2026 06 October 2026

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10 days 81 days · current 0 20 41 61 81 £137 £151 Days at Price

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Most common price: £151 (81 days, 89.0%)

Price range: £137 - £151

Price levels: 2 different prices over 91 days

Description

The Language of Advertising is part of the Routledge Intertext series, designed for contemporary English Language Studies. This satellite title complements the foundation text Working with Texts and provides students with practical hands-on experience in textual analysis through advertising language. Drawing on literary and linguistic theory, the book covers all aspects of advertising language and communication, offering detailed examination of how advertisers use language to persuade and engage audiences. Whether used independently or alongside other Intertext titles, this reference work equips students and researchers with essential tools for understanding the persuasive strategies, rhetorical devices, and linguistic patterns that define modern advertising discourse.

Key Features

The Language of Advertising provides comprehensive textual analysis of advertising language using established literary and linguistic theory.

Part of the Routledge Intertext series, this satellite title works independently or complements the foundation text Working with Texts.

Designed for contemporary English Language Studies programmes, offering practical hands-on experience in communication analysis.

Covers all aspects of advertising language, from foundational concepts through to complex persuasive techniques used in modern marketing.

Suitable for students, researchers, and professionals seeking to understand how language functions within advertising and commercial communication.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
29 September 2015
Listed Since
03 November 2015

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