£136.45

Routledge The Language of Advertising: Written Texts (Intertext)

Name: Routledge The Language of Advertising: Written Texts (Intertext)
Brand: Routledge
Price: 133.4 GBP
Availability: InStock

Communication

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Description

Expand your understanding of linguistic analysis with The Language of Advertising: Written Texts, part of the Intertext series by Routledge. This specialized title is designed to support contemporary English Language Studies by providing practical experience in textual analysis. As a satellite title in the Intertext collection, it works alongside the foundation text, Working with Texts, to offer a comprehensive approach to studying language. This book uses both literary and linguistic theory to examine the written aspects of advertising, helping students master the skills needed to analyze how language functions within commercial contexts. Whether used as a standalone resource or in conjunction with core study materials, this text provides the hands-on experience required for academic success in language and media studies.

Key Features

Part of the Intertext series designed specifically for contemporary English Language Studies.

Provides hands-on practical experience in the analysis of written advertising texts.

Utilizes both literary and linguistic theory to approach text analysis.

Functions as a satellite title that complements the foundation book, Working with Texts.

Offers a specialized focus on the written aspects of advertising language.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 1138127973
Category: Books > Subjects > Reference > Words, Language & Grammar > Communication
Domain: Amazon UK
Release Date: 29 September 2015
Listed Since: 03 November 2015

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Routledge The Language of Advertising: Written Texts (Intertext)

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