£130.80

It has never been this cheap. We have no record of a lower price.

£131 today · cheaper than every other day in the last 3 months

IGI Global Handbook of Research on Intelligent Techniques and Modeling Applications in Marketing Analytics (Advances in Business Information Systems and Analytics)

View at Amazon

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 25 days · 25 data points (no recent data)

Historical
Generating forecast…
£265.30 £117.35 £149.63 £181.91 £214.19 £246.47 £278.75 26 July 2026 01 August 2026 07 August 2026 13 August 2026 19 August 2026
View at Amazon ↗

Price data last checked 66 day(s) ago - refreshing...

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↑ Price chart
when this has been cheap or pricey
↑ Forecast
where the price is heading next
↓ Statistics
all-time high & low, recent range
↑ Price alert
name your number, we'll email you

Price Distribution

Price distribution over 25 days • 2 price levels

Days at Price
Current Price
2 days · current 23 days 0 6 12 17 23 £131 £265 Days at Price

Price Analysis

Most common price: £265 (23 days, 92.0%)

Price range: £131 - £265

Price levels: 2 different prices over 25 days

Description

The success of any organization is largely dependent on positive feedback and repeat business from patrons. By utilizing acquired marketing data, business professionals can more accurately assess practices, services, and products that their customers find appealing. The Handbook of Research on Intelligent Techniques and Modeling Applications in Marketing Analytics features innovative research and implementation practices of analytics in marketing research. Highlighting various techniques in acquiring and deciphering marketing data, this publication is a pivotal reference for professionals, managers, market researchers, and practitioners interested in the observation and utilization of data on marketing trends to promote positive business practices.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
25 October 2016
Listed Since
29 June 2016

Barcode

No barcode data available

Similar Products You Might Like

Marketing Analytics: A Practitioner's Guide To Marketing Analytics And Research Methods
96% match

Marketing Analytics: A Practitioner's Guide To Marketing Analytics And Research Methods

World Scientific Publishing Company

£51.00 30 Sep 2026
Handbook of Research on Foundations and Applications of Intelligent Business Analytics (e-Book Collection - Copyright 2022)
95% match

Handbook of Research on Foundations and Applications of Intelligent Business Analytics (e-Book Collection - Copyright 2022)

£307.84 22 Aug 2026
Handbook of Research on Engineering, Business, and Healthcare Applications of Data Science and Analytics (Advances in Data Mining and Database Management)
95% match

Handbook of Research on Engineering, Business, and Healthcare Applications of Data Science and Analytics (Advances in Data Mining and Database Management)

IGI Global

£354.44 19 Aug 2026
Marketing Analytics: Based on First Principles
95% match

Marketing Analytics: Based on First Principles

Bloomsbury

£43.17 22 Sep 2026
Handbook of Research on Technology Applications for Effective Customer Engagement
95% match

Handbook of Research on Technology Applications for Effective Customer Engagement

Business Science Reference

£318.25 13 Aug 2026
Marketing Analytics: A Practical Guide to Improving Consumer Insights Using Data Techniques
95% match

Marketing Analytics: A Practical Guide to Improving Consumer Insights Using Data Techniques

Kogan Page

£80.37 13 Aug 2026
Marketing Analytics: A Machine Learning Approach
95% match

Marketing Analytics: A Machine Learning Approach

CRC Press

£115.84 23 Sep 2026
Bloomsbury Marketing Analytics - First Principles Book
95% match

Bloomsbury Marketing Analytics - First Principles Book

Bloomsbury

£140.34 02 Oct 2026
Marketing Analytics: A Practitioner's Guide To Marketing Analytics And Research Methods
95% match

Marketing Analytics: A Practitioner's Guide To Marketing Analytics And Research Methods

World Scientific Publishing Company

£100.46 13 Oct 2026
Innovations in Technology and Marketing for the Connected Consumer (Advances in Marketing, Customer Relationship Management, and E-services)
95% match

Innovations in Technology and Marketing for the Connected Consumer (Advances in Marketing, Customer Relationship Management, and E-services)

IGI Global

£300.72 19 Aug 2026
Digital Analytics for Marketing (Mastering Business Analytics)
95% match

Digital Analytics for Marketing (Mastering Business Analytics)

Routledge

£134.24 02 Oct 2026
Digital Analytics for Marketing (Mastering Business Analytics)
95% match

Digital Analytics for Marketing (Mastering Business Analytics)

Routledge

£49.24 10 Sep 2026
Handbook of Contemporary Marketing in China: Theories & Practices (Management Science-Theory and Applications)
95% match

Handbook of Contemporary Marketing in China: Theories & Practices (Management Science-Theory and Applications)

£160.68 20 Aug 2026
Handbook of Research on Effective Marketing in Contemporary Globalism (Advances in Marketing, Customer Relationship Management, and E-Services)
95% match

Handbook of Research on Effective Marketing in Contemporary Globalism (Advances in Marketing, Customer Relationship Management, and E-Services)

IGI Global

£316.99 19 Aug 2026
Handbook of Research on Innovative Techniques, Trends, and Analysis for Optimized Research Methods (Advances in Library and Information Science)
95% match

Handbook of Research on Innovative Techniques, Trends, and Analysis for Optimized Research Methods (Advances in Library and Information Science)

Information Science Reference

£258.38 18 Aug 2026
Handbook of Research on Mobile Marketing Management (Advances in E-Business Research)
95% match

Handbook of Research on Mobile Marketing Management (Advances in E-Business Research)

IGI Global

£91.75 14 Aug 2026
Handbook of Research on AI and Knowledge Engineering for Real-Time Business Intelligence (Advances in Computational Intelligence and Robotics)
95% match

Handbook of Research on AI and Knowledge Engineering for Real-Time Business Intelligence (Advances in Computational Intelligence and Robotics)

£346.44 11 Aug 2026
Handbook of Research on IT Applications for Strategic Competitive Advantage and Decision Making (Advances in Business Strategy and Competitive Advantage)
95% match

Handbook of Research on IT Applications for Strategic Competitive Advantage and Decision Making (Advances in Business Strategy and Competitive Advantage)

Business Science Reference

£308.07 12 Aug 2026
Digital Marketing Analytics: In Theory And In Practice
95% match

Digital Marketing Analytics: In Theory And In Practice

£46.88 04 Oct 2026
Applied Marketing Analytics Using Python
95% match

Applied Marketing Analytics Using Python

Sage Publishing

£18.64 09 Oct 2026
Big Data Analytics for Improved Accuracy, Efficiency, and Decision Making in Digital Marketing
95% match

Big Data Analytics for Improved Accuracy, Efficiency, and Decision Making in Digital Marketing

£176.58 23 Sep 2026
Essentials of Marketing Analytics: 2024 Release ISE
95% match

Essentials of Marketing Analytics: 2024 Release ISE

McGraw-Hill Education

£55.05 16 Aug 2026
Handbook of Research on Applied AI for International Business and Marketing Applications (Advances in Marketing, Customer Relationship Management, and E-servcies)
95% match

Handbook of Research on Applied AI for International Business and Marketing Applications (Advances in Marketing, Customer Relationship Management, and E-servcies)

Business Science Reference

£130.39 24 Aug 2026
Handbook of Marketing Decision Models: 254 (International Series in Operations Research & Management Science, 254)
95% match

Handbook of Marketing Decision Models: 254 (International Series in Operations Research & Management Science, 254)

Springer

£227.00 29 Aug 2026