£721.09

Routledge Library Editions: Consumer Behaviour

Name: Routledge Library Editions: Consumer Behaviour
Brand: Routledge
Price: 721.09 GBP
Availability: InStock

Call Centre Management

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Description

Blending elements from psychology, sociology, social anthropology, marketing and economics, the volumes in this set, originally published between 1936 and 1992, discuss the decision-making processes of buyers, both individually and in groups and how other factors such emotions affect buying behaviour. Many of the volumes also examine how consumer behaviour impacts on commercial marketing strategies. About the Author Multivolume collection by leading authors in the field

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 1138792764
Category: Books > Subjects > Business, Finance & Law > Management > Call Centre Management
Domain: Amazon UK
Release Date: 26 November 2014
Listed Since: 15 July 2014

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Routledge Library Editions: Consumer Behaviour

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