£22.91

Routledge Wine Marketing: A Practical Guide

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£27.54 £22.12 £23.30 £24.48 £25.67 £26.85 £28.03 26 January 2026 05 February 2026 15 February 2026 25 February 2026 07 March 2026

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Price distribution over 41 days • 5 price levels

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9 days 3 days · current 6 days 12 days 11 days 0 3 6 9 12 £23 £23 £23 £24 £28 Days at Price

Price Analysis

Most common price: £24 (12 days, 29.3%)

Price range: £23 - £28

Price levels: 5 different prices over 41 days

Description
Whilst Wine Marketing: a practical guide also looks at theory and existing research, the main focus of this book is on the practicalities of wine marketing. Each chapter includes the following invaluable features: * 'How to' and 'how not to' case studies based on international examples * A guide to further reading and websites * 'Issues to consider when marketing' section as a means of self-evaluation 'Wine Marketing' systematically outlines the major issues involved in the production and marketing of wine. Its accessible and clear-sighted approach makes it an invaluable guide for everyone in the field.

Key Features

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Product Specifications
Brand
Routledge
Format
paperback
ASIN
0750654201
Category
Books > Subjects > Business, Finance & Law > Management > Distribution > Retail
Domain
Amazon UK
Release Date
24 September 2007
Listed Since
24 January 2007

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