Marketing Channels: A Management View - Image 1

£95.43

Cengage Learning Marketing Channels: A Management View

Name: Marketing Channels: A Management View
Brand: Cengage Learning
Price: 95.43 GBP
Availability: InStock

Economics

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Description

Marketing Channels: A Management View, a market leader, is known to provide a management focus and managerial framework to the field of marketing channels. Theory, research, and practice are covered thoroughly and blended into a discussion that stresses decision making implications. This new edition reflects global, socio-cultural, environmental, and technological changes that have taken place within the industry.

Product Specifications

Brand: Cengage Learning
Format: hardcover
ASIN: 0324316984
Category: Books > Subjects > Business, Finance & Law > Economics
Domain: Amazon UK
Release Date: 09 November 2011
Listed Since: 17 October 2006

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Cengage Learning Marketing Channels: A Management View

About as cheap as it gets. The only time it was cheaper was 2 months ago.

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