£151.45

Soft Selling in a Hard World Sales Manager's Guide - VASS

Product Management

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Description

Equip your sales team with a proven method to improve performance. The VASS Sales Manager's Guide serves as a practical teaching companion to the best-selling book, Soft Selling in a Hard World, 2nd Ed. This guide provides a structured way to implement advanced sales skills through consistent, manageable practice. Designed for long-term growth, the program uses 20-minute segments spread over 16 weeks. These exercises come from 30 years of experience teaching 12,000 executive-level salespeople. Originally developed for professional, 3-day intensive training classes, this approach has helped increase sales success by 25-100%. As a sales manager, you can use this guide to help your team combine their existing product expertise with VASS skills. This integration allows your salespeople to design better solutions and drive better results in a competitive market.

Key Features

Structured 16-week training program designed to be implemented in 20-minute segments for consistent skill development.

Proven methodology that has helped increase sales success by 25-100% based on professional training results.

Built on 30 years of experience teaching 12,000 highly-educated, executive-level salespeople.

Acts as a dedicated teaching companion to the book Soft Selling in a Hard World, 2nd Ed.

Helps sales managers integrate specific VASS skills with a team's existing product expertise.

Exercises are derived from professional-level, 3-day hard-core training curriculum.

Product Specifications

Format: paperback
ASIN: 1736889303
Category: Books > Subjects > Business, Finance & Law > Sales & Marketing > Product Management
Domain: Amazon UK
Release Date: 13 October 2021
Listed Since: 14 October 2021

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Soft Selling in a Hard World Sales Manager's Guide - VASS

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