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£151.26
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£151 today · previous high £151 · all-time low £137
Routledge Marketing in Small Businesses - Routledge Library Edition
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Price distribution over 68 days • 2 price levels
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Most common price: £151 (63 days, 92.6%)
Price range: £137 - £151
Price levels: 2 different prices over 68 days
Description
Key Features
Marketing in Small Businesses addresses practical marketing strategies tailored specifically for small business owners and managers.
The Routledge Library Edition includes foundational marketing concepts focusing on product, pricing, distribution and promotional decisions.
This book emphasises the importance of marketing information and strategy development even when small businesses operate with limited resources.
Originally published in 1989, the book provides historical context on small business marketing approaches and principles.
Product Specifications
- Brand
- Routledge
- Format
- hardcover
- ASIN
- 1138685313
- Domain
- Amazon UK
- Release Date
- 15 June 2016
- Listed Since
- 23 January 2016
Barcode
No barcode data available
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