£124.98

Routledge New Enterprises (Routledge Revivals) Case Book Vol 10

Name: Routledge New Enterprises (Routledge Revivals) Case Book Vol 10
Brand: Routledge
Price: 124.98 GBP
Availability: InStock

Economics

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Description

Understanding the factors that lead to success or failure in small businesses is essential for any aspiring entrepreneur. New Enterprises (Routledge Revivals): A Start-Up Case Book: Volume 10 provides a deep look into the realities of launching a small firm. While product development and market trends are important, this volume focuses on the individual behind the business. Since few completely new ideas can guarantee success, entrepreneurs must learn how to assemble customers and resources before they begin trading. This book uses cases based on actual experience to explore the real-world issues faced during the startup process. It is a valuable resource for those studying economics and business management who want to understand the human element of entrepreneurship and the practical steps required to build a foundation for a new company.

Key Features

Real-world case studies based on actual business experiences to provide practical learning.

Focuses on the importance of the individual entrepreneur in driving business success.

Explores the essential process of assembling customers and resources before trading begins.

Analyzes the specific factors that determine the success or failure of small firms.

Part of the Routledge Revivals series for academic and professional study.

Product Specifications

Brand: Routledge
Format: Hardcover
ASIN: 0415858364
Category: Books > Subjects > Business, Finance & Law > Economics
Domain: Amazon UK
Release Date: 12 April 2013
Listed Since: 01 February 2013

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Routledge New Enterprises (Routledge Revivals) Case Book Vol 10

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