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£174.99
Routledge CIM Coursebook Stakeholder Marketing Text
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Description
Key Features
Designed to match the official CIM syllabus and specific learning outcomes for new qualifications.
Provides practical application of marketing theories through relevant real-world examples.
Includes case studies to help students gain immediate use of their newly acquired skills.
Helps learners understand the complexities of modern marketing and stakeholder management.
Developed by Butterworth-Heinemann to support professional marketing education.
Product Specifications
- Brand
- Routledge
- Format
- hardcover
- ASIN
- 1138441031
- Domain
- Amazon UK
- Release Date
- 20 November 2017
- Listed Since
- 26 July 2017
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