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£128.97
Routledge Marketing Management: Text and Cases Textbook
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Description
Key Features
Expert guidance from three leading marketing management specialists to help you market any business effectively.
Designed for academic success at both college and graduate levels for students and educators.
Practical application for professionals looking to improve how they market specific products or services.
Clear integration of marketing concepts using useful tables, graphs, and exhibits for better understanding.
Two-section structure that accommodates a wide variety of academic and professional interests.
Step-by-step instructions to provide a clear path toward successful marketing management.
Product Specifications
- Brand
- Routledge
- Format
- hardcover
- ASIN
- 0789012332
- Domain
- Amazon UK
- Release Date
- 19 October 2004
- Listed Since
- 09 December 2006
Barcode
No barcode data available
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