£138.01

Routledge - Buy This Book: Studies in Advertising and Consumption

Name: Routledge - Buy This Book: Studies in Advertising and Consumption
Brand: Routledge
Price: 138.01 GBP
Availability: InStock

Anthropology & Sociology

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Description

Expand your academic knowledge with Buy This Book: Studies in Advertising and Consumption. Published by Routledge, this volume provides a deep look into the history and evolution of consumer practices. It serves as a significant resource for those studying how advertising shapes society and how consumption patterns change over time. This collection features writing based on new textual and ethnographic research. By connecting modern findings with existing historical and theoretical frameworks, the book offers a comprehensive view of the field. It is designed to be a challenging companion for anyone looking to understand the complex relationship between brands and consumers. Whether you are a researcher, a teacher, or a student, this book provides the essential insights needed to navigate current academic discussions. It covers a wide range of topics, from specific consumer behaviors to the future directions of research in advertising studies. This is a must-have addition to any academic library focused on anthropology and sociology.

Key Features

Comprehensive academic collection that brings together diverse writing on advertising and consumer practices.

Includes new textual and ethnographic research to provide fresh perspectives on the study of consumption.

Connects modern research with established historical and theoretical work for a complete academic overview.

Serves as an essential resource for researchers, teachers, and students in the field of social sciences.

Offers insights into the future directions of research within the advertising and consumption landscape.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 0415141311
Category: Books > Subjects > Biography > Medical, Legal & Social Sciences > Anthropology & Sociology
Domain: Amazon UK
Release Date: 05 December 1996
Listed Since: 29 January 2007

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Routledge - Buy This Book: Studies in Advertising and Consumption

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