We can't find the internet
Attempting to reconnect
Something went wrong
Hang in there while we get back on track
£125.00
It has never been this cheap. We have no record of a lower price.
£125 today · cheaper than every other day in the last 3 months
Routledge Ambush Marketing in Sports - Routledge Theory & Practice
We'll watch every seller, every day. One email when your price arrives.
Price History & Forecast
Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.
Last 68 days · 68 data points (no recent data)
NEW HERE?
Amazon shows you one price. We show you all of them.
Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.
WHAT'S ON THIS PAGE
when this has been cheap or pricey
where the price is heading next
all-time high & low, recent range
name your number, we'll email you
Price Distribution
Price distribution over 68 days • 1 price levels
Price Analysis
Most common price: £125 (68 days, 100.0%)
Price range: £125 - £125
Price levels: 1 different prices over 68 days
Description
Key Features
Routledge Sports Marketing Series book offering the first comprehensive theoretical and practical analysis of ambush marketing strategies in sports.
Includes cutting-edge empirical research data and an innovative model for understanding ambush marketing tactics and their implications.
Explores how companies use marketing communications to associate with major sports events without official sponsorship or licensing agreements.
Addresses the concern of ambush marketing in high-value international sports sponsorship and branding markets worth millions of pounds.
Product Specifications
- Brand
- Routledge
- Format
- hardcover
- ASIN
- 0415626781
- Domain
- Amazon UK
- Release Date
- 11 March 2013
- Listed Since
- 06 April 2012
Barcode
No barcode data available
Similar Products You Might Like
Global Sport Marketing: Sponsorship, Ambush Marketing & the Olympic Games
Sports Marketing and the Psychology of Marketing Communication (Advertising & Consumer Psychology)
Psychology Press
Sports Marketing and Psychology of Communication Book
Psychology Press
Ambush Marketing und Markenschutz: Die Eventmarketingmarke als Abwehrmittel gegen Nicht-Sponsoren sportlicher Großereignisse (Markenkommunikation und Beziehungsmarketing)
Springer
International Sport Marketing: Issues and Practice (Routledge Research in Sport Business and Management)
Routledge
Routledge Handbook of Sports Marketing (Routledge International Handbooks)
Routledge
Digital Marketing in Sports: Global Perspectives (World Association for Sport Management Series)
Routledge
Ambush Marketing & Mega-Event Monopoly - Sports Law
T.M.C. Asser Press
Routledge Handbook of Sports Marketing - Business Reference
Routledge
Sport Sponsorship Insights (Sport Business Insights)
Routledge
Sports Sponsorship and Branding: Global Perspectives and Emerging Trends (World Association for Sport Management Series)
Routledge
Leveraging Brands in Sport Business
Routledge
Sports Sponsorship and Branding: Global Perspectives and Emerging Trends (World Association for Sport Management Series)
Routledge
Routledge Handbook of the Business of Women's Sport (Routledge International Handbooks)
Routledge
Digital Sport Marketing: Concepts, Cases and Conversations
Routledge
Leveraging Brands in Sport Business
Routledge
Sport and Social Media in Business and Society (Routledge Focus on Sport, Culture and Society)
Routledge
Strategic Sports Event Management
Routledge
Consumer Behaviour in Sport and Events: Marketing Action (Sports Marketing)
Routledge
Routledge Introduction to Sport Marketing - Second Edition
Routledge
Routledge Contemporary Sport Marketing: Global Perspectives
Routledge
Emerging Trends and Innovation in Sports Marketing and Management in Asia (Advances in Marketing, Customer Relationship Management, and E-Services)
Ingramcontent
Introduction to Sport Marketing (Sport Management Series)
Routledge
Routledge Professional Football Club Management Handbook
Routledge