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£164.81
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£165 today · previous high £165 · all-time low £149
Routledge Contemporary Sport Marketing: Global Perspectives
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Price distribution over 65 days • 2 price levels
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Most common price: £165 (39 days, 60.0%)
Price range: £149 - £165
Price levels: 2 different prices over 65 days
Description
Key Features
This Routledge publication provides a global approach to sport marketing practices for international organizations.
The text includes research and insights from leading sport marketing scholars representing 11 different countries.
Readers gain knowledge on the laws, regulations, values, and norms of various cultures and countries.
The book covers marketing issues at the global, regional, national, and community levels.
Included case studies examine successful marketing strategies used in the sport industry.
The content features recent research from diverse locations such as India, China, the UK, and the USA.
Product Specifications
- Brand
- Routledge
- Format
- hardcover
- ASIN
- 1138291323
- Domain
- Amazon UK
- Release Date
- 09 February 2017
- Listed Since
- 24 August 2016
Barcode
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