£68.82

Willford Press Advertising and Branding: Creating a Global Business

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£68.82 £66.27 £66.82 £67.38 £67.94 £68.50 £69.05 23 March 2026 30 March 2026 06 April 2026 13 April 2026 20 April 2026

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Description

Advertising and branding are two primary aspects of marketing. They are both a distinct field of study but are often studied in confluence with each other. Advertising involves either an audio or visual or a combination of both as a medium of communication, for example TV and radio ads, billboards, etc. Branding refers to products marked with a logo or sometimes a slogan for brand recognition, such as posters, stickers, etc. This book is a valuable compilation of topics, ranging from the basic to the most complex advancements in the field of advertising and marketing. It will help the readers in keeping pace with the rapid changes in this field.

Key Features

Pages Count - 206. Binding type - Hardcover.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
29 May 2018
Listed Since
09 January 2018

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