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Social Media Marketing: Principles and Strategies

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Description

In this digital textbook, students will learn state of the art social media marketing principles from a strategic marketing perspective. Students will learn strategies to manage a company’s social media activities and deliver value.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
03 August 2015
Listed Since
25 October 2017

Barcode

No barcode data available

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