£68.62

Kogan Page Social Media Marketing for Business: Scaling an Integrated Social Media Strategy Across Your Organization

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£69 today · all-time low £68 (Feb 2026) · usually the usual

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Last 382 days • 382 data points (No recent data available)

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£97.00 £65.62 £72.46 £79.31 £86.16 £93.01 £99.85 01 February 2025 07 May 2025 10 August 2025 13 November 2025 17 February 2026

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10 days · current 316 days 23 days 33 days 0 79 158 237 316 £69 £81 £84 £97 Days at Price

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Most common price: £81 (316 days, 82.7%)

Price range: £69 - £97

Price levels: 4 different prices over 382 days

Description

Social media has become an imperative for almost every business. Discover how to successfully implement an effective social media strategy that is supported and integrated throughout every part of your organization, with this essential handbook to enhancing your online presence. Social Media Marketing for Business provides a step-by-step roadmap to setting up effective workflows, team configurations, governance models and social media policies, alongside creating and measuring content and social media campaigns that have the competitive edge. Featuring insights from leading industry experts, it covers areas such as balancing social media ownership, measuring success using analytics and conducting a social media audit. Containing an array of international case study examples from organizations such as The World Wildlife Fund (WWF), Deloitte Digital, Dell, Burger King and LVMH, Social Media Marketing for Business explores how to build a supportive culture, get buy-in and the common pitfalls to avoid. Supported by a content calendar templates, content marketing framework and online presentation slides, this book is a one-stop-shop for developing effective social media marketing strategies and integrating them within your business.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
03 March 2022
Listed Since
03 February 2021

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