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£149.87
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£150 today · previous high £150 · all-time low £137
Routledge Social Media and Interactive Communications Book
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Price distribution over 72 days • 2 price levels
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Most common price: £150 (44 days, 61.1%)
Price range: £137 - £150
Price levels: 2 different prices over 72 days
Description
Key Features
Published by Routledge to provide academic and professional insights into service sector communications.
Examines the integration of new media alongside traditional marketing activities within business contexts.
Analyzes the challenges of using direct and immediate interactive communication with customers and stakeholders.
Investigates the difficulties organizations face when adopting new technological communication channels.
Provides a reflective look on the practical and theoretical aspects of social media in the service sector.
Product Specifications
- Brand
- Routledge
- Format
- hardcover
- ASIN
- 1138658596
- Domain
- Amazon UK
- Release Date
- 15 July 2016
- Listed Since
- 07 December 2015
Barcode
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