£59.99

Cambridge University Press How to Price: A Guide to Pricing Techniques and Yield Management

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£59.99 £59.98 £59.98 £59.98 £59.99 £59.99 £59.99 30 January 2026 21 February 2026 15 March 2026 06 April 2026 28 April 2026

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Price distribution over 89 days • 1 price levels

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Most common price: £60 (89 days, 100.0%)

Price range: £60 - £60

Price levels: 1 different prices over 89 days

Description

Over the past four decades, business and academic economists, operations researchers, marketing scientists, and consulting firms have increased their interest and research on pricing and revenue management. This book introduces the reader to a wide variety of research results on pricing techniques in a unified, systematic way and at varying levels of difficulty. The book contains a large number of exercises and solutions and therefore can serve as a main or supplementary course textbook, as well as a reference guidebook for pricing consultants, managers, industrial engineers, and writers of pricing software applications. Despite a moderate technical orientation, the book is accessible to readers with a limited knowledge in these fields as well as to readers who have had more training in economics.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
14 January 2008
Listed Since
24 August 2007

Barcode

No barcode data available

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