£177.74

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IGI Global Marketing Decision Making and the Management of Pricing: Successful Business Tools (Advances in Marketing, Customer Relationship Management, and E-Services)

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Last 55 days · 55 data points (no recent data)

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£183.99 £177.12 £178.62 £180.12 £181.62 £183.12 £184.62 11 August 2026 24 August 2026 07 September 2026 20 September 2026 04 October 2026
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Price distribution over 55 days • 3 price levels

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1 day · current 14 days 40 days 0 10 20 30 40 £178 £179 £184 Days at Price

Price Analysis

Most common price: £184 (40 days, 72.7%)

Price range: £178 - £184

Price levels: 3 different prices over 55 days

Description

The task of pricing a specific product or service is significant in maximizing the profits of business organizations. Therefore, the management of ideal pricing strategy is needed in order for organizations to balance the demand of sales growth versus demand for profits. Marketing Decision Making and the Management of Pricing: Successful Business Tools provides the latest research studies, market analysis, and best practices utilized in emerging markets to gain competitive advantage and market leadership. This reference source is useful for corporate managers, undergraduate and graduate students, and research scholars intending to increase their knowledge on pricing strategy and profit management. This book is part of the Advances in Marketing, Customer Relationship Management, and E-Services series collection.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
31 May 2013
Listed Since
20 December 2012

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