£95.55

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£96 today · previous high £96 · all-time low £93

Sage Publishing Pricing Strategies: Harvesting Product Value

Amazon

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Last 58 days · 58 data points (no recent data)

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£95.55 £92.67 £93.30 £93.93 £94.55 £95.18 £95.81 11 August 2026 25 August 2026 08 September 2026 22 September 2026 07 October 2026
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Price distribution over 58 days • 3 price levels

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Current Price
29 days 21 days 8 days · current 0 7 15 22 29 £93 £95 £96 Days at Price

Price Analysis

Most common price: £93 (29 days, 50.0%)

Price range: £93 - £96

Price levels: 3 different prices over 58 days

Description
Written by a leading pricing researcher, this book provides a simple unified system for the setting and management of prices. The pricing procedures described are grounded in basic research and are generally applicable over products, situations, and times. The result is that students gain a deeper, more generally useful understanding of this essential aspect of business. The author demystifies the math necessary for making pricing decisions. Using clear, direct language, he explains in detail how to apply expected value, multiple regression, price elasticity, and generalized breakeven analysis to essential pricing tasks. He uses a descriptive approach to explaining mathematical techniques so that formulas can be seen as simply more detailed specifications of intuitive ideas. Used in dozens of college and MBA classes all over the world, Pricing Strategies is now available in a second edition. This revised edition includes updated examples and exercises as well as expanded coverage of topics such as freemium and in-app pricing, subscriptions, tipping, pay-what-you-want pricing, pricing algorithms, and dynamic pricing. Robert M. Schindler is a Professor of Marketing at Rutgers University, USA.

Product Specifications
Brand
Sage Publishing
Format
hardcover
ASIN
1526494426
Category
Books > Subjects > Business, Finance & Law > Sales & Marketing
Domain
Amazon UK
Release Date
24 February 2023
Listed Since
12 September 2022

Barcode

No barcode data available

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