Corporate Reputation and Competitiveness - Image 1

£96.15

Routledge Corporate Reputation and Competitiveness

Name: Corporate Reputation and Competitiveness
Brand: Routledge
Price: 96.15 GBP
Availability: InStock

Business & Economic History

It has never been this cheap. We have no record of a lower price.

£96 today · cheaper than every other day in the last 3 months

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↓ Price chart
when this has been cheap or pricey

↓ Forecast
where the price is heading next

↓ Statistics
all-time high & low, recent range

↑ Price alert
name your number, we'll email you

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 42 days · 42 data points (no recent data)

Historical

Generating forecast…

Price Distribution

Price distribution over 42 days • 2 price levels

Days at Price

Current Price

Price Analysis

Most common price: £137 (41 days, 97.6%)

Price range: £96 - £137

Price levels: 2 different prices over 42 days

Description

This unique book written by four world leaders in reputation research, presents the latest cutting-edge thinking on organizational improvement. It covers media management, crisis management, the use of logos and other aspects of corporate identity, and argues the case for reputation management as a way of overseeing long-term organizational strategy. It presents a new approach to managing reputation, one that relies on surveying customers and employees on their view of the corporate character and in harmonizing the values of both. This approach has been trialled in a number of organizations and here the authors demonstrate how improving reputation, merely by learning more about what a company is already doing, is worth some five per cent sales growth. The book is a vital, up to date resource for specialists in corporate communication, public relations, marketing, HRM, and business strategy as well as for all senior management. Highly illustrated with over eighty diagrams and tables, it includes up to the minute illustrative case studies and interviews with leading authorities in the field.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 041528743X
Category: Books > Subjects > Business, Finance & Law > Biographies & Histories > Business & Economic History
Domain: Amazon UK
Release Date: 03 October 2002
Listed Since: 09 February 2007

Barcode

No barcode data available

Routledge Corporate Reputation and Competitiveness

It has never been this cheap. We have no record of a lower price.

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

Corporate Reputation and Competitiveness

Routledge Corporate Reputation - Managing Risks and Threats

Reputation Management: The Key to Successful Public Relations, Corporate Communication and Sustainable Organizations

Reputation Management: The Key to Successful Public Relations and Corporate Communication

Corporate Reputation: Critical Perspectives on Business and Management

Corporate Reputation, Brand and Communication: Brand and Communication

How to Measure and Manage Your Corporate Reputation

Routledge - A Short Guide to Reputation Risk Book

Routledge Organizational Reputation in the Public Sector Book

Routledge Strategic Reputation Management - Hardcover Book

Strategic Reputation Risk Management

Facets of Corporate Identity, Communication and Reputation

The Reputable Firm: How Digitalization of Communication Is Revolutionizing Reputation Management (Management for Professionals)

Revealing the Corporation: Perspectives on Identity, Image, Reputation, Corporate Branding and Corporate Level Marketing

A Handbook of Corporate Communication and Public Relations

A Handbook of Corporate Communication and Public Relations: Pure and Applied

The Handbook of Communication and Corporate Reputation (Handbooks in Communication and Media)

Crisis, Issues and Reputation Management: A Handbook for PR and Communications Professionals (PR In Practice)

Essentials of Corporate Communication: Implementing Practices for Effective Reputation Management

Corporate Reputations, Branding and People Management: A Strategic Approach to HR (Advanced HR Practitioner)

The Handbook of Communication and Corporate Reputation: 46 (Handbooks in Communication and Media)

Contemporary Perspectives on Corporate Marketing: Contemplating Corporate Branding, Marketing and Communications in the 21st Century (Routledge Interpretive Marketing Research)

Routledge Contemporary Perspectives on Corporate Marketing

Planning the Corporate Reputation (RLE Marketing) (Routledge Library Editions: Marketing)