£72.99

It has never been this cheap. We have no record of a lower price.

£73 today · cheaper than every other day in the last 3 months

South-Western International Marketing

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Price History & Forecast

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Last 57 days · 57 data points (no recent data)

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£75.62 £72.73 £73.36 £73.99 £74.62 £75.25 £75.88 25 July 2026 08 August 2026 22 August 2026 05 September 2026 19 September 2026
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Price Distribution

Price distribution over 57 days • 2 price levels

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Current Price
42 days · current 15 days 0 11 21 32 42 £73 £76 Days at Price

Price Analysis

Most common price: £73 (42 days, 73.7%)

Price range: £73 - £76

Price levels: 2 different prices over 57 days

Description

Examine today's best practices and key issues impacting international marketing with the best-selling, upper-level international marketing text -- Czinkota/Ronkainen/Cui's INTERNATIONAL MARKETING, 11E. This innovative resource offers cutting-edge international marketing strategies and guidelines using the latest examples. You explore the range of international marketing topics, from start-up operations and new market entry considerations to key international issues confronting today's giant global marketers. Updates address international e-commerce and technology as well as the impact of culture and government on marketing throughout the world. Case studies highlight the latest marketing practices in real organizations, while Internet exercises focus on online opportunities. This in-depth coverage prepares you for success in today's international business world, whether you are an upcoming international marketer or practicing executive.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
01 January 2022
Listed Since
07 September 2019

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