£121.03

Routledge Public Relations: Competencies and Practice Book

Name: Routledge Public Relations: Competencies and Practice Book
Brand: Routledge
Price: 121.03 GBP
Availability: InStock

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Description

The public relations industry is changing fast, creating a need for specialized skills in modern practitioners. This book by Routledge provides the necessary foundation for those entering the field or looking to refine their professional expertise. As educational programs evolve to meet industry demands, this text offers a clear look at the quality preparation required for success. Public Relations: Competencies and Practice focuses on the specific competencies expected in the field today. It explores how public relations is applied across various sectors of practice. By using competencies identified by leading organizations, such as the Commission on Public Relations Education and the Public Relations Society, this resource ensures that readers are learning standards that matter in the real world. Whether you are a student or a professional, this book helps bridge the gap between academic learning and practical application in a rapidly evolving industry.

Key Features

Focuses on the specific competencies required by modern public relations practitioners to succeed in a changing industry.

Explores practical applications of public relations across multiple specific sectors of the professional field.

Based on industry standards identified by the Commission on Public Relations Education and the Public Relations Society.

Designed to meet the growing need for quality preparation in professional public relations educational programs.

Addresses the increasing need for specialization within the evolving public relations landscape.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 113855233X
Category: Books > Subjects > Business, Finance & Law > Management > Management Skills > Leadership
Domain: Amazon UK
Release Date: 25 February 2019
Listed Since: 05 October 2018

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Routledge Public Relations: Competencies and Practice Book

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