£128.72

Routledge Political Public Relations - 2nd Edition Book

Name: Routledge Political Public Relations - 2nd Edition Book
Brand: Routledge
Price: 128.72 GBP
Availability: InStock

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Description

Explore the evolving landscape of political communication with the second edition of Political Public Relations: Concepts, Principles, and Applications. Part of the Routledge Communication Series, this book provides an interdisciplinary look at the latest theories and research within this growing field. This edition maintains a strong international focus to provide context across different political and communication systems. It has been updated to address modern shifts in the industry, including the impact of social media and digital platforms. Readers will gain insights into how current trends like political populism and increasing polarization affect public relations strategies. This text serves as a unique scholarly contribution for students and professionals looking to understand the complex connection between politics and communication in the modern era.

Key Features

Provides an interdisciplinary overview of current theory and research in the field of political public relations.

Offers an international perspective to contextualize communication within various global political systems.

Includes updated content regarding the rise of digital and social media trends.

Addresses contemporary political shifts such as increasing polarization and the growth of populism.

Serves as a singular scholarly contribution to the study of public relations within political contexts.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 1138484040
Category: Books > Subjects > Business, Finance & Law > Sales & Marketing > Advertising
Domain: Amazon UK
Release Date: 12 August 2019
Listed Since: 30 March 2019

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Routledge Political Public Relations - 2nd Edition Book

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